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Advertising
Next available issue: July 2012 - issue #341
On sale: 14 June; Artwork deadline: 17 May
ADVERTISING INFORMATION
Print Ads
Display Ads
Live Ads
Online Ads
Copy Deadlines
Technical Specifications
Payment Options
Notes
Contact
PRINT ADS
Display Advertising Rates
(labels, distributors, shops, mailorder, etc)
Full Page:230mm (W) x 280mm (H)
Colour: £1450 Mono: £995
Cover site: £1600
Half page (horizontal):211mm (W) x 126mm (H)
Colour: £850 Mono: £525
Half page (vertical):104.5mm (W) x 254mm (H)
Colour: £850 Mono: £525
Quarter page box:104.5mm (W) x 126mm (H)
Colour: £500 Mono: £300

Quarter page strip (horizontal):
These ads are located within the 'Soundcheck' reviews section of the magazine.
211mm (W) x 62mm (H)
Colour:£500 Mono: £300

Quarter page strip (vertical):
These ads are located within the 'Soundcheck' reviews section of the magazine.
51.25mm (W) x 254mm (H)
Colour:£500 Mono: £300
Box Advertising Rates
(labels, distributors, shops, mailorder, etc)

Box ads:
These ads are positioned, 9 to a page, within their own dedicated section.
69mm (W) x 83.3mm (H)
Mono only: £125
Live Advertising Rates
(festivals, tours, gigs, clubs, exhibitions, courses, etc)All the live adverts are strategically arranged throughout the live reviews and listings pages.
Full page:230mm (W) x 280mm (H)
Colour: £1200 Mono: £800
Half page (horizontal):211mm (W) x 126mm (H)
Colour: £600 Mono: £400
Half page (vertical):104.5mm (W) x 254mm (H)
Colour: £600 Mono: £400
Quarter page box:104.5mm (W) x 126mm (H)
Colour: £300 Mono: £200
Quarter page strip (horizontal):211mm (W) x 62mm (H)
Colour:£300 Mono: £200
Quarter page strip (vertical):51.25mm (W) x 254mm (H)
Colour:£300 Mono: £200
Eighth page (horizontal):104.5mm (W) x 62mm (H)
Colour: £150 Mono: £100
Eighth page (vertical):51.25mm (W) x 126mm (H)
Colour: £150 Mono: £100
Sixteenth page:51.25mm (W) x 62mm (H)
Colour: £75 Mono: £50
Discounts
Special discounts are available to regular advertisers by taking up one of our discounted package deals - please ask for detailsback to top
ONLINE ADS
Front Page ad:220 pixels (W) x 600 pixels (H)
Colour: £1000 per month
Locations:
Front Page, and
Web Exclusive, Archive, News or The Magazine page, and
The Mart
Standard ad:220 pixels (W) x 600 pixels (H)
Colour: £600 per month
Locations:
Web Exclusive, Archive, News or The Magazine page, and
The Mart
Marketplace (or 'Mart') ad:220 pixels (W) x 260 pixels (H)
Colour: £100 per month
Locations:
The Mart
Discounts:
Special discounts are available when taking more than one ad over a 12 month period. If taking a combined print & online ad series-deal package, please note that the online ad prices fall by 50% or more.back to top
COPY DEADLINES
2012
July #341 - On sale: 14 June; Artwork deadline: 17 May
August #342 - On sale: 12 July; Artwork deadline: 21 June
September #343 - On sale: 16 August; Artwork deadline: 26 July
October #344 - On sale: 13 September; Artwork deadline: 23 August
November #345 - On sale: 11 October; Artwork deadline: 20 September
December #346 - On sale: 8 November; Artwork deadline: 18 October
2013
January #347 - On sale: 6 December; Artwork deadline: 15 November
February #348 - On sale: 14 January; Artwork deadline: 27 December
March #349 - On sale: 14 February; Artwork deadline: 24 January
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TECHNICAL SPECIFICATIONS
Advertising copy must be supplied digitally. We accept files as email attachments (sent to ads@thewire.co.uk); when emailing files please compress/stuff them first - anything up to 10MB is fine. Above 10MB please use a file transfer service (e.g. yousendit, mediafire, dropbox, etc, each of which have free upload options).
Print file formats:
1. Illustrator/Freehand EPS files - CMYK images embedded and fonts converted to outlines.
2. TIFF or JPEG. Flattened (no layers). Colour files must be CMYK. Images should be at least 300dpi (600dpi preferred). Bitmap images should be 1200dpi.
3. PDF - Fonts embedded. Colour images in file must be CMYK. Images should be at least 300dpi (600dpi preferred). Bitmap images should be 1200dpi.
Please note that, while we try to accommodate all files that are submitted to us, we cannot be held responsible for ads that do not print correctly if they have been submitted in a format not listed above.
Online file format:
We require all online ads to be 72dpi, RGB colour JPEG files.
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PAYMENT OPTIONS
1. Cheque in £ UK sterling, drawn on a UK bank.
2. Direct bank transfer - Please contact us for details
3. Credit card payment - Please send your card number & expiry date by phone, fax, or spread over several email messages for security
4. Paypal - Please contact us for details.
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NOTES
(i) We require first-time online advertisers to pay in advance for the first ad.
(ii) Online ad invoices will be generated upon confirmation of booking, and payment will be required within 14 days of the invoice date. Payment for print ads will be required within 30 days of the invoice date.
(iii) If a print & online ad package is taken, we require all ads in the package (both print and online) to be taken within a 12-month period. This 12-month period begins when the first ad in the deal, either print or online, is taken.
(iv) Ad bookings and discounted series deals are not transferable.
(v) Position requests may be given at the time of booking but, while we do our utmost to accommodate them, unfortunately they cannot be guaranteed.
(vi) We do not currently accept animated online ads.
(vii) confirmed bookings are final and we regret that ad files, once submitted, cannot be altered.
(viii) VAT (if UK-based or in Europe without an EU tax number) is not included in our ratecard prices but will be added to the invoice total.
Full terms & conditions available upon request.
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CONTACT
Contact us via our dedicated enquiry form or Andy & Shane directly
Alternatively contact us using traditional methods:
Tel: +44 (0)20 7422 5014
Fax: +44 (0)20 7422 5011
The Wire
23 Jack's Place
6 Corbet Place
London
E1 6NN
UK
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Updated: 01/05/12










